Privacy Policy

Last updated: 30 September 2026

At Lands of Dreams, I respect your privacy and am committed to keeping your personal information safe. This Privacy Policy explains what information I collect, why I collect it, how I use it and the choices you have regarding your information.

1. Who I am

Lands of Dreams is a sleep consultancy run by Nicola Lands. If you have any questions about how your personal information is used, you can contact me:

Email: nicola@landsofdreams.co.uk
Phone: 07754 512002

2. What information I collect

When you contact Lands of Dreams, book a discovery call or purchase my sleep support package, I may collect:

  • Your name

  • Your email address

  • Your telephone number

  • Information you provide during our conversations about your family and your little one's sleep

  • Information included in your sleep diary, such as sleep times, naps, night wakings, feeds and routines

  • Information you choose to share with me about your circumstances, parenting preferences and your little one's individual needs

  • Payment and booking information where applicable

I only ask for information that I need to provide my services and support you appropriately.

3. How I use your information

I use your personal information to:

  • Respond to enquiries and arrange your free discovery call

  • Contact you by telephone, email or WhatsApp as part of your sleep support

  • Understand your little one's sleep and your family's circumstances

  • Create your personalised sleep plan

  • Review sleep diaries and monitor progress throughout your support

  • Make appropriate adjustments to your sleep plan

  • Arrange and manage appointments and payments

  • Provide ongoing customer support

  • Keep appropriate business records

  • Deal with any questions, concerns or complaints

I will not use your personal information for unrelated purposes without explaining this to you and, where required, obtaining your consent.

4. WhatsApp

If you choose to receive support through WhatsApp, your phone number and any messages, photographs, documents or other information you send to me through WhatsApp will be processed for the purpose of providing your sleep support.

WhatsApp is a third-party messaging service operated by Meta. Information sent through WhatsApp is therefore also subject to WhatsApp's own privacy practices.

Please avoid sending information that is not necessary for your sleep support.

5. Your child's information

As part of my sleep consultancy service, you may choose to provide information about your baby or child, including their sleep patterns, routines and other information relevant to their sleep.

I use this information only to understand your child's individual needs and to provide personalised sleep support.

Where you provide information about your child, you are responsible for ensuring that you have the appropriate authority to provide that information to me.

6. Lawful basis for using your information

Under UK data protection law, I need a lawful basis for processing your personal information.

Depending on the circumstances, I may rely on:

  • Contract – where I need to use your information to provide the sleep consultancy service you have requested.

  • Legitimate interests – for example, managing enquiries, maintaining appropriate business records and communicating with existing clients where appropriate.

  • Consent – where consent is required, I will ask you for it and you can withdraw it at any time.

  • Legal obligation – where I am required by law to keep or provide certain information.

Some information you may choose to share with me could be more sensitive in nature. I will only collect and use this information where it is necessary for providing my service and where an appropriate lawful basis applies.

7. Who I share your information with

I respect the confidentiality of the information you share with me.

I do not sell or rent your personal information to third parties.

I may need to share limited information with trusted service providers who help me operate Lands of Dreams, for example:

  • Website and hosting providers

  • Email providers

  • Booking or payment providers

  • Messaging platforms such as WhatsApp

  • Accountancy or professional services where necessary

  • IT or software providers used to securely operate my business

Where third parties process information on my behalf, I take reasonable steps to ensure your information is handled securely and appropriately.

I may also disclose information where I am legally required to do so.

8. How I keep your information safe

I take reasonable steps to protect your personal information from being lost, misused, accessed without permission, altered or disclosed.

This includes using appropriate passwords, device security and secure systems where appropriate.

However, no method of storing or transmitting information online can be guaranteed to be completely secure.

9. How long I keep your information

I retain your personal data only for as long as necessary:

  • Client consultation and sleep plan data: retained for up to 2 years after your support package ends, in case you return for further support

  • Email marketing data: retained until you unsubscribe or request deletion

  • Contact form enquiries: retained for up to 12 months

  • Cookie data: as per the cookie durations set by each cookie type

After these periods, your data will be securely deleted or anonymised

10. Your rights

Under UK data protection law, you have rights relating to your personal information.

Depending on the circumstances, these may include the right to:

  • Ask what personal information I hold about you

  • Request a copy of your personal information

  • Ask me to correct inaccurate or incomplete information

  • Ask me to delete your information where there is no good reason for me to continue holding it

  • Ask me to restrict how I use your information in certain circumstances

  • Object to certain uses of your information

  • Withdraw consent where I am relying on consent to process your information

  • Make a complaint about how your information is being handled

If you would like to exercise any of these rights, please contact me using the details above.

11. Cookies

My website may use cookies and similar technologies to help the website function, understand how visitors use it and improve your experience.

Please see my Cookie Policy for further information about the cookies used on this website and how you can manage them.

12. Third-party websites

My website may contain links to third-party websites, such as social media platforms or other websites.

If you follow a link to another website, that website will have its own privacy policy and terms. I am not responsible for the privacy practices of third-party websites.

13. Changes to this Privacy Policy

I may update this Privacy Policy from time to time to reflect changes to my services, the way I use personal information or changes in data protection requirements.

The latest version will always be available on this website.

14. Complaints

If you have concerns about how I have handled your personal information, please contact me first so I can try to resolve your concerns.

You also have the right to complain to the Information Commissioner's Office (ICO), which is the UK's independent authority responsible for upholding information rights.

You can find information about making a complaint on the ICO's website.

ICO website: https://ico.org.uk/

I will remain the sole data controller for all information. Any queries or concerns please contact me on:

Lands of Dreams
Nicola Lands
nicola@landsofdreams.co.uk
07754 512002